Drama graduate Kara Buckley is looking to stage an all singing and dancing approach to network growth as she takes on the challenging role of senior business development manager at logistics company Pallet-Track.
A sales professional with a strong background in the logistics industry, Kara will be helping Pallet-Track’s 90-plus network members realise their growth potential.
She will be offering training programmes, trouble-shooting and problem-solving across one of the UK’s leading pallet networks, as the business sets ambitious new expansion targets for 2020.
“I’ll be involved in the direct selling on behalf of the depots that require my help, but my prime objective will be helping members unlock their own potential – I’ll be helping them to help themselves in this very competitive market,” said Croydon-based Kara, a mother of two young children.
“My background was originally stage management, so I’m better behind the scenes helping out, but I want to help change the cultural approach to sales. Many businesses see sales as a cost, but when you engage the right people, it can deliver 10-fold to the bottom line.
“Sales is an integral part of the business and those engaged in chasing new business need to feel part of that team. I want to use my energy and drive to help instil a sense of confidence in the businesses in whatever approach they take. We live in a digital world, but many of the deals in this sector are still done face-to-face over a cup of tea.”
Nigel Parkes, managing director of Pallet-Track, said: “Kara is going to be a fantastic asset to the business. She has come in and hit the ground running with the kind of energy and enthusiasm that I am confident will deliver major benefits for the network’s future development.”