Pampelone Clothing, the high-end women's leisure and beachwear brand, has outsourced responsibility for its B2B and B2C supply chains to Berkshire-based Walker Logistics.
Founded some two years ago by former fashion publicist, Holly Anna Scarsella, Pampelone had handled its logistics function in-house but, with sales - particularly online orders via the company's website – growing significantly, this had become unsustainable.
Under the terms of the deal, Walker will receive in-bound stock from India – where the Pampelone range is ethically made from the highest quality cotton – and store lines at its multi-user facility close to Reading. From here orders will be picked, packed and dispatched to Pampelone's UK stockists as well as individuals who buy online.
Consumer-bound items are gift-wrapped and dispatched along with a personalised delivery note and, in some cases, a complimentary gift, in specially designed packaging that reflects the Pampelone brand's quality.
Because of the nature of the clothing produced and sold by Pampelone, orders from UK retail stockists tend to spike in the run-up to the holiday season, but online sales remain at a consistently high level throughout the year.
"We are very pleased to be working with Pampelone," says William Walker, sales director of Walker Logistics.
He added: "We offer a very personalised service and companies that want a logistics partner that can provide a quality interface between them and their B2B and B2C clients are attracted to us and our methods of working."