Successful implementation of best practices at Cadburys site in Delhi, India
DHL was conferred the Best CFA of 2009; North Region by Cadbury India Ltd in recognition of its consistent high quality supply chain services. The award is a testimony of DHL Supply Chains commitment to successfully implement best practices at Cadburys site at Delhi. DHL Supply Chain and Cadbury India have shared an enriching relationship over the past three years, and have emerged stronger strategic partners as DHL continues to play a significant role in optimizing supply chain solutions to provide Cadbury a sustained competitive advantage.
As competent 3PL providers, DHL Supply Chain offers integrated solutions to optimize the supply chain, reduce cycle time, and provide unprecedented customer responsiveness. Information Technology (IT) plays a significant role in rendering these services as IT enables better coordination of activities and optimization of resources. A third party logistics player understands the needs of its clients. DHL Supply Chain has continually managed smooth operations for us and demonstrated consistent commitment by efficiently delivering the agreed service levels said Shammi Dua, Regional Customer Operations Manager North, Cadbury India Ltd. DHL Supply Chain has developed a robust framework of multi-modal services based on strong logistic principles and best in class experience, which has helped us reach and serve our customers efficiently by utilizing the DHL network and their local market logistics expertise he added.
DHL Supply Chain continues its strategic investment in facilities, technology and people to provide continuous service improvements, says Oscar de Bok, SVP South Asia & Indo China, DHL Supply Chain. The award demonstrates our sincere endeavors to provide the best logistics solutions to our customers and we are extremely encouraged by this recognition. Cadbury began operations in India in 1948 by importing chocolates. After 60 years of existence, Cadbury today has five company-owned manufacturing facilities across the country and is the undisputed leader in the chocolate confectionary business with a market share of over 70%, the highest brand share in the world.