WITRON establishes new subsidiary in Spain

Witron Logistik + Informatik GmbH, one of the leading general contractors for the design and realisation of highly dynamic and automated warehouse and picking systems, increased its international market presence and established a new subsidiary in Ciempozuelos near the Spanish capital Madrid at the end of March 2009.

Witron has been successful in the Spanish market since 2004. The four OPM systems we have designed and implemented for the Spanish retail company Mercadona provide proof of that success, says Witron CEO Helmut Prieschenk. The subsidiary in Spain helps us in supporting Mercadona and the rest of the Spanish market that provides a high potential for our innovative tote and pallet picking systems more effective.  

So far, Witron has implemented 245 COM (Case Order Machine) machines in 15 OPM (Order Picking Machinery) projects throughout the world. A total of 98 COM machines are operated in Spain alone, with OPM systems serving ambient, cooled, and frozen environments. The OPM case picking system uses Witrons COM to automatically build store-friendly order pallets or roll containers. 

The excellent market and product knowledge of our local employees on-site has helped our Witron subsidiaries to develop successful projects in the different regions and markets we serve. The result is strong customer loyalty as measured by the number of follow-up projects. We are convinced that our new subsidiary in Spain will expand our cooperation with Mercadona and help in realizing similar projects with other Spanish companies, says Helmut Prieschenk.  We are very optimistic that we can achieve these goals. 

The WITRON Group has more than 1,100 employees worldwide. The annual turnover in 2008 amounted to 200 million Euros. Some 80 % of the turnover is earned by follow-up projects from existing customers. Besides the main headquarters in Parkstein (Bavaria), Witron also operates subsidiaries in the United States, Canada, UK and the Netherlands. Witrons Dutch subsidiary is successfully supporting customers in Scandinavia and throughout the Benelux region and the UK.